5 Things Learned from the Juiceboxxx Incident

Promoting last week’s East Side Music tour in Milwaukee, local hip-hop artist, Juiceboxxx, made an appearance on the local news. The interview was awkward, the quality of the performance was terrible, and the internet blew up. While the popularity of the video will actually probably help Juiceboxxx in the end, it’s a bit of a shame to see the knee-jerk reaction so many people had to a situation pretty well beyond his control. The incident demonstrated the ugliness that sometimes happens when artists get out of their niche and into the general public. After watching the video several times, looking at Juiceboxxx’s other performances and material, I compiled the top 5 lessons we can learn from the Juiceboxxx incident.

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